Public RecThe invitation: smart-casual

Durable, adaptable, ultra-modern. Public Rec offers seamless style for busy lifestyles – clothes that flow from gym to office to bar. They wanted to sound as put-together as their look. Maximum style, minimum fuss.

We gave them an effortlessly cool voice and brand strategy to match. Then, we finished it off with signature details – bold brand campaign statements that bring their attitude off the shelf and into the real world.