Royal Pharmaceutical SocietyA healthy dose of inspiration
The Royal Pharmaceutical Society exists for its members. The problem? Members didn’t know what it stood for. We revealed its ambitions – and its value.
We honed RPS’ verbal identity to create a voice that resonated with its members. And inspired them with its clarity and strength.
The result? More members, more renewals, more money in the bank. And a very happy executive team.
We trained key writers at RPS to use the brand voice. Then helped prepare them to share the new knowledge with around 400 colleagues across England, Scotland and Wales.
“Our new voice will make a big difference to how we connect with our members. Reed Words got the whole of RPS behind it.”