The latest from us

Apology signs
Corporate Apology Bot 3000
How a company should speak
Diner seating
What Tracey taught me
A short story about tone of voice
Perfect brand guidelines
The perfect voice guidelines
Afy Nou in Creative Review
Red theatre curtain
It’s not bad that
Some tips for naming success
Scoff and Banter
Enough with the banter
What banter tells us about brand names
Lucozade
Good bad writing
We love a bit of brash
Inbox by Google
A nice way to put it
Nice isn't a dirty word
Copywriter desk laptop
Will write for money
A bit about being a copywriter
Who are you copywriter ego
Kill your ego
The copywriter and the ego
Focus group
Ask me no questions
Sam P on focus groups
New year new you
Taglines for a better you
New year, new you, new marketing slogan
Unique snowflake
Stop being unique
There's a better way to say it
Day rates
No more day rates
Why we prefer project fees